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Monday · 15 min Bestseller

Profit Ritual — E-commerce Profitability Model

Money left on the table — ad spend above break-even + margin lost on discounted orders, last 7 days.

$49one-time · VAT included · no subscription
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In your download: 9 files (+ the companion file with Pro)
  • Excel workbook · Light · USD
  • START HERE guide (PDF)
  • Excel workbook · Dark Mode
  • Excel workbook · UK · GBP
  • Excel workbook · EUR
  • Excel workbook · AUD
  • Excel workbook · CAD
  • Excel workbook · INR
  • Excel workbook · Polski (PL)
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✓Download page opens right after payment + links by e-mail. No account.
✓Excel 2016+ / Microsoft 365 · Google Sheets (upload to Drive)
✓Light + Dark · USD GBP EUR AUD CAD INR · PLN pricing · EN PL — every edition in one download
✓Free updates forever · 14-day refund
This file + 6 moresave 59%
Q4 Seller Pack
Discount & Promo Safety CalculatorInventory Capital & Reorder Planner13-Week Cash Flow ForecastEtsy Payments Decoder+2
$79vs. buying separatelySee the bundle →
The Monday page

What the file tells you every week

Most store owners know their revenue. Almost none know which campaign, which discount and which product is quietly losing them money this week. This spreadsheet does — and tells you what to change, in plain words, every Monday.

01 · verdictAds — which campaigns lose money on every sale
02 · verdictOrders — which discounts leak margin
03 · verdictStock — how much cash is asleep in the warehouse
Sheets in the workbook
✓Monday · the ritual page
✓Products · contribution, break-even ROAS, safe discount
✓Campaigns · SCALE / HOLD / CUT
✓Orders · margin per order
✓Monthly · capital & sleepers
✓Scenarios · discount, price, shipping threshold
How it works
1Enter your products — price, COGS, shipping, fees — the sheet computes contribution and break-even ROAS per SKU
2Paste last week's campaigns and orders — every campaign gets SCALE / HOLD / CUT, every order gets a margin
3Open Monday — one number, three verdicts, three tasks — fifteen minutes
Who it is for

Shopify, WooCommerce, Etsy and Amazon sellers running paid ads; anyone who has ever wondered why revenue went up and the bank balance did not.

Dark edition included
Profit Ritual — E-commerce Profitability Model — dark edition
Do I need Excel?

Excel 2016+ or Microsoft 365. Or upload the .xlsx to Google Drive — it opens in Sheets with formulas and charts intact.

Can I pay with BLIK?

Yes — BLIK, Przelewy24, any card, Apple Pay and Google Pay. Prices in PLN, EUR or USD; the currency switch is at the top.

Invoice for my company?

Tick “I’m purchasing as a business” at checkout and enter your NIP / VAT ID. The invoice arrives with the download e-mail.

What if it isn’t for me?

14-day refund, no questions. One e-mail to [email protected].

Pairs well with

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